Category: What is…?
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What is Book Marketing?
Whether you’ve hired a professional to take care of it or are doing it yourself, marketing is what gets your book seen, bought, and read. Other terms, such as book promotion and book advertising, exist as well, but they all fall under the umbrella of marketing, which involves putting your book in view of those…
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What is a Query Letter?
For authors looking to publish traditionally, query letters are a one-page letter used to pitch book ideas to agents and publishers, to get them interested in the work you’d like to send them. Most of the time, you’re sending a query letter for a manuscript you’ve already written, but sometimes, usually for non-fiction, you send…
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What is a Literary Agent?
If you’re thinking of publishing traditionally, you need to know what a literary agent is. These are the people who will get you in the door, because most big publishing houses don’t take unsolicited submissions these days. (And if they do, they might just be a Hybrid Publishing company, which often just wants to take…
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What is a Book Launch?
Whether you call it a Book Launch or a Book Release, this is the date when your book is officially made available to the public. “Release” is the word used to describe the day the general public is capable of purchasing your book, whereas “Launch” refers more specifically to describe the event of this release,…
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What is a First Draft?
You probably already know this; a first draft is the first completed manuscript of a book, what’s done before the editing process begins. Simple, right? Well, I’m about to go further into detail. Firstly, the biggest mistake writers can make is trying to make their first draft perfect. Do not do this. It is impossible.…
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What is Book Doctoring?
To understand book doctoring, you must first understand what developmental editing is. In short, developmental, also known as content or substantial editing, deals with the actual story. [Click here for a longer explanation.] An editor will make comments about the characters, the settings, the plot, and more, helping you to achieve the best work you…
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What is Book Cover Design?
Once you’ve written your book and had it edited (or even before the editing process begins) you’re thinking about presentation. If you have any desire to get your book published, you most definitely will need a book cover at some point, but how do you pick who to design your book? Book design is in…
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What is a Target Audience?
What is a target audience, and how can you use your knowledge to get your books into readers’ hands? In this article, I will detail what it is, how to find the target audience for your own book, and what questions to ask yourself about marketing your book to the right people. Definition In marketing,…
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What is a Book Reviewer?
This is one of the last installments of my “What is…” series, and similarly, it is the last step in the publication of a book. You probably already know what a book reviewer is on principle, but in this article, I’m going to add my own insights on the topic, as well as offer advice…
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What is Book Interior Design?
When it comes to book design, the first thing on everyone’s mind is typically what the cover is going to look like, but that’s not all there is to it. Something much less talked about—and dare I say, much less considered—is what the book looks like on the inside. Some people even think that it’s…