What is a Target Audience?
What is a target audience, and how can you use your knowledge to get your books into readers’ hands? In this article, I will detail what it is, how to find the target audience for your own book, and what questions to ask yourself about marketing your book to the right people. Definition In marketing,…
Budgeting for Book Publication—Make a Plan
The first thing I’d like to say is that this article is not going to give you a set-in-stone budget. All books are different, so there really isn’t a one-size-fits-all for budgeting, but I hope that after you read this, you’ll have a better understanding of the book publishing world, how to decide where you…
Navigating the World of Self-Publishing
When you finish writing your first book, the question you have to ask yourself is this: Do I self-publish, or go traditional? Some people think the answer is simple, that they’ll just try to find an agent, and if that doesn’t work out, they’ll publish it themselves, but that is the wrong way to go…